In The News

Data-Mail, Inc. Receives
IDEAlliance® G7® Master Qualification

Newington, Connecticut (October 10, 2013) — Data-Mail, Inc., one of the nation’s leading full-service direct mail production facilities, announced today that it has received the G7® Master Qualification from IDEAlliance®, a not-for-profit member organization that advances core technology to develop standards and best practices to enhance efficiency and speed information across the end-to-end digital media supply chain.

The G7® Master status is part of IDEAlliance’s industry-leading set of specifications that is granted to a physical facility, equipment, and systems “that use the most modern technology, techniques, and press controls to produce a close visual match from proof to print.”

Data-Mail, Inc. received this qualification for its digital color production and proofing systems. Data-Mail’s Print Output Specialist and G7 Expert, and G7 Process Control Expert Geoffrey Schirm states, “This new qualification is an important recognition of the industry calibration standards we have employed across our digital color production environment, and it confirms the color consistency of all of our CMYK output devices.”  The digital color systems operated by Data-Mail include Xerox DocuColor, iGen3, Canon/Océ Jetstream, Epson Stylus Pro 7900 and SpectroProofer.   Data-Mail will now be included in The Official Directory of IDEAlliance Certified Experts, Professionals and Qualified Masters.

“We’re happy to join the elite group of G7 Master service providers. This accomplishment is made possible because our team members share a vision and a commitment to continuous improvement and product excellence,” said Bruce Mandell, President of Data-Mail. “With the G7 methodology and best practices in place, our customers will benefit from our increased efficiency and a higher level of consistency across platforms.”


About Data-Mail, Inc.

As a recognized leader in the direct mail industry for over 42 years, Data-Mail specializes in high-quality printing, advanced laser and digital personalization, and traditional lettershop and commingle capabilities.  Data-Mail’s full-service, state-of-the-art print, production, and mail processing facilities employ over 800 full-time staff at two locations, encompassing over 500,000 square feet of production space in the Hartford, CT area, and produces and mails over 1.5 Billion pieces of mail per year.  Data-Mail serves a client base comprised of Fortune 500 companies and major advertising and marketing agencies including the financial services, retail, publishing, healthcare, insurance, non-profit, and telecommunications industries,


Learn more about the IDEAlliance® G7® Master Qualification at

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